SOFIA The Label is an independent women's clothing label, established in Perth, Western Australia.
Born out of a girl's drive to follow her passion, designer Sophia Lenzo has led The Label's pursuit to create occasion wear with head-turning appeal since 2016.
Stylistically, SOFIA The Label designs are feminine, flattering and sexy - a captivating blend of cute and chic, elegant and flirty, comfortable and glamorous.
With multiple releases scheduled each year, wearers and on-lookers alike continue to fall in love with The Label's desirable, fun and confident vibe.
About the Designer
With a family history in dressmaking spanning generations, Sophia Lenzo has always had an interest in the industry and dreamt big from a young age.
Her interest progressed to an obsession when her keen eye for fashion and style enabled her to craft a path to university.
Sophia's simple yet methodical approach to design is built on three key elements - material, shape and colour.
The Label's ability to consistently resonate with followers is attributed to a design process focused on these three ingredients, as well as Sophia's ambition to create pieces that are worn with as much love as they are made with.
“There is something amazing about the power of the right outfit to transform your mood, the image you project and even your state of mind”
- Sophia Lenzo